Lia Naturals ~ All Natural Product Line!
I am Jarmelia, owner of Lia Naturals Bath & Body. I am a married, stay at home mom to 3 little ones, with my last 2 being 15 months a part. I currently live in Charleston, SC. I was born here but, was raised in Savannah, GA, so I am a true Southern Girl and I am very traditional in my morals and beliefs.
Jarmelia: I have always been into entrepreneurship. when I was 19 I joined an MLM company selling insurance and then candles. I remember telling my mom that one day I wanted to start a bath & body company. Several years later, after going natural with my hair, changing my diet and lifestyle and while looking for more natural body products, I found soapmaking. My husband had an old magazine from a a class he attended that had old fashioned lye soap recipes. After several batches of soap, creating and mastering my recipe, I started Lia Naturals Bath & Body (it was under a different name at the time). My first love is still soap making even though, I now sell lotion, butters, scrubs, conditioner, and perfume!
er because, it reminds me of relaxing. As a busy mom, I know what it is like to neglect yourself and put yourself last. I do it all the time and have to make a constant effort to stop and take care of my physical and spiritual needs. I want all women, moms or not, to remember this. Take time out for yourself. Take care of your natural self. Get your skin & hair healthy, so you can look and feel your best.
LEI: What are some of your favorite products/services of your business?
Jarmelia: Soaps. It would have to be the soaps. I love art. I have always loved to draw and color. I love mixing the colors together, cutting the soap and looking at the swirls. This is more than just soap for me, it is a creative outlet.
LEI: What can customers expect from Lia Naturals?
Jarmelia: Integrity. I take great customer service very serious. make mistakes but, I always strive to be honest an genuine. I test my products and stand behind every single one of them. I know why I put every ingredient inside each product. I want customers to enjoy browsing my site, using my products and just being in my "online" space.
Jarmelia: My vision is where I am at right now. I love how my site makes me feel when I'm on it, I love my customers, I love the products I have to offer. Being the simple person that I am, I don't want to be rich, I just want to help other women feel better about themselves. If I can help one mom de-stress, calm down and go out and be a better mom because of a nice hot bath, I've done my job.